Here's what the linker
includes:
Blogger
The author of the
article on another website
Journalist, news
writer
Twitter celebrity
(people who have many followers)
These are the people
who are able to provide links for your content or share to the people in social
media.
To find the linker
that suits you as much as possible, do the following 4 ways.
Do a search on Google
Do a search on Google
with keywords:
Blogger [niche]
Indonesia
Blog [niche]
The best [niche]
article
For example your
website about fashion, then use the keyword "Blogger fashion
Indonesia".
You will find results
like this:
Blogger fashion
Community sites,
social media, and social bookmarking
Smart bloggers know
that these three types of sites are gold mines to develop websites.
Therefore you will
meet many new blog owners.
New bloggers are also
usually more open when invited to communicate. You can also learn together.
Here's a community you
can try:
Facebook Groups
Google+ Communities
Kaskus
Citizen6 Liputan6
Log Viva
Find a Twitter account
that has many followers
Use the free tool
called Followerwonk.
This tool is useful
for finding popular Twitter accounts based on keywords. In 1 click we can find
the celebrity Twitter.
Click "Search
bios" then do a search like image:
Followerwonk
For an English niche
(eg "fashion") use large cities in Indonesia to find Indonesians.
If not, then that
appears precisely Caucasian accounts.
Look for websites that
post links to linkers
The people you've
found above must have some backlinks. We will look for the people who put this
link.
Thus our list is
getting bigger.
First, please go to
Open Site Explorer. Or use Ahrefs if you have a premium account, much better.
Enter the website you
have found.
Change the link type
to just follow
Change in the Link
Type to 'only follow'.
These are the websites
that link to the linker. Which means they are also linkers.
After doing these four
steps, write them all down in Google Sheets or Excel. Oh yes, ignore websites
that have not been updated for a year.
Step 2 - Think of a
content idea that appeals to them
Try to imagine this
case:
I have a content
titled "17 ways to get rid of acne" what might the linkers recommend
this article on their website?
Impossible..
For the readers in
need, the article is very useful. But for a linker, this article is not enough
to impress them.
In addition, why not
also link pairs to articles of acne. Yes, right?
That's the importance
of the topic.
Although the content
is amazing, but if the topic is wrong then no one will recommend the content.
Understand the purpose
of the sentences above.
Choosing a topic is
complicated. But fortunately, there is a method we can use to get the topic
idea.
His name is STEPPS.
Your topic should be
one of these STEPPS:
Social currency: can
make them proud of their identity
Triggers: immediately
unthinkable when someone talks about something
Emotion: can evoke
feelings
Public: popular or hot
topics
Practical value: the
content of the topic can be practiced
Story: the story of a
person or an event related to them
That is STEPPS.
While searching for
ideas for featured content topics, make sure the topic meets one of the 6
conditions.
For example, this SEO
guide.
The guide consists of
6 chapters, is the most complete guide about SEO in Indonesia today. So when
anyone wants to learn SEO, the guide will be recommended (Triggers).
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